Align Your District's Brand Promise with the Brand Experience

Description:

More than just logos and PR, branding is a holistic and comprehensive management topic that forces organizations to evaluate the very core of the services they provide. Learn how to build your district's brand in a compelling way. DMC gives proven approaches for developing a marketing plan for school districts. This is a 2005 presentation from the Superintendents' Strategy Summit (SSS05).

For more DMC thought pieces of school district marketing strategies, read these articles:

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